Featured Work Duck
PLAYFULLY PREMIUM: DUCK’S SEASONAL PACKS WITH SERIOUS SHELF APPEAL
We turned an everyday cleaning product into a retail event. By designing whimsical, brand-true seasonal editions, Duck became more than functional; it became fun.
The Challenge
Duck is a brand known for its personality; wit and warmth. But with every seasonal twist or retail exclusive, there’s a fine line between fun and forgettable. Our job? Keep the spirit alive while creating something fresh each time.
Our Approach
We treated each limited edition like a collectable, something shoppers might look forward to. Using trend insights and a deep understanding of Duck’s core identity, we created designs that felt celebratory without ever straying from the brand. Winter sparkle? Covered. Summer zing? Nailed it. The result was a calendar of joyful, cohesive packs that felt like part of the family, even in costume.
What we delivered
- Seasonal pack series for retail exclusives
- On-brand design systems with seasonal flair
- Shopper-centric storytelling and cues
- Print-ready artwork with charm baked in
The Result
Duck’s limited editions flew off the shelves (pun intended). They captured attention, stayed true to the brand’s DNA, and proved that yes, you can make bathroom cleaner a conversation piece.